Membership

An advisor that remembers your business.

Persistent memory across sessions. Voice conversations with the AI advisor, powered by Anthropic and Eleven Labs. Confidential chat. Cancel any time.

Starter

£39/mo

Unlimited text conversations
Keeps everything your advisor has learned about your business

Voice

£49/mo

Everything in Starter
4 hours a month of voice conversation with the AI advisor — talk through strategy out loud.

Pro

£119/mo

Everything in Voice
12 hours/month of AI voice conversation
For founders running the full 2Y3X Roadmap with the advisor

Cancel anytime. Built on the methods in Scale at Speed (4.7★ on Amazon).

Keep everything your advisor has learned.

Your first 50 questions are free — and your advisor already knows your business. Upgrading keeps that memory working across every conversation:

Your advisor already remembers your business — upgrading keeps that memory working across every session.

Unlimited advisory — no cap on any paid tier.

Past-session summaries — every conversation picks up where the last one left off.

Voice mode on Voice & Pro — talk through strategy out loud with the AI advisor.

Work with the 2Y3X team one-to-one.

Or talk it through with Felix. On a call, he’ll take what you’ve worked through here, dig deeper, and suggest ways forward — the same first step the 2Y3X programme starts with. For the calls AI isn’t built for: exit planning, acquisitions, succession, major restructure.